FT'D: Sofala - Confetti Dreams (Music Video)

Sofala have gifted us the audio/visual treat that is: Confetti Dreams. A sprawling track that transitions seamlessly from funky grooves and guitar stabs to big psyched out rock n roll, all glued together by the deep, rolling lyricism of frontman Charlie Perry. It's hard to believe this is the first Video clip from Sofala, a band that have been going hard out for the last 2 years. From festival slots to East Coast tours to this weekend's not-to-be-missed Tote takeover - Sofalarama: featuring Marthouse favourites Sunnyside, China Beach, Masco Sound System, Easy Browns, Ogopogo, Sofala themselves and a host of other local legends. Sofalarama is a showcase of a burgeoning community of groove makers, dance floor enthusiasts and psychedelic disco puppet masters, a community that Sofala are 'constantly inspired' by. It all goes down this Saturday, August 25th. Charlie was kind enough to answer some questions for us ahead of the event to delve deeper into the Confetti Dreams clip, creativity and community.

WHO: I am Charlie Perry, the lead singer of Sofala. We recorded the song at our friend Andre’s place in Footscray, him and his dad have built an amazing studio together and so they were a very important part in this. We recorded the track live with our friend Andrew Richards who also mixed the song and the rest of our EP. We collaborated with Joey Knox for the video - who is incredible, he was able to put together a super talented crew. James Russo was first AD and also did an amazing job editing the clip. Jordan Dowding was 1st AC, Rob Shedden was in charge of the lighting, and Srini Madhaven was grip.

WHAT: You are looking at the music video for our song Confetti Dreams. We wanted the first thing we released to be visual. The live aspect of this project is important to us so we want people to see who we are and what we are doing. I also believe we live in a very visual world, and being musicians we wanted to explore the visual aspect of our sound.

WHEN: We recorded the track live to tape at the end of last year (2017), and did some overdubbing of vocals and mellotron sounds. I first approached Joey I think around May this year. When we first met it was great because he was really excited to sink his teeth into something exciting and I was just stoked he wanted to work with us. I think those initial stages when ideas flow, and nothing is actually real yet is what gets me most excited about creating - there is literally endless possibilities. The video was finished in August, about two days before we put it out. It’s the first thing that we’ve put together we believe truly represents what we are trying to do.

WHERE: As I’ve said we recorded most of the EP to tape. So we wanted to use the same analogue format in the music video to keep everything consistent, and I’ve always to shoot something with 16mm. I didn’t think it was feasible for us to shoot on film until Joey actually suggested it first. He’s shot other video clips on 16mm before and he was able to get the gear and we were very lucky to have Jordan Dowding on board who is very knowledgeable with the equipment and knew exactly what to do. We shot the clip at the bottom of a warehouse in Brunswick East right near where a couple of us were living at the time.

We could only afford 11 minutes of film so we had to make sure that we got all the shots right on the day and could only have one take for most of the shots. It was the exact same for when we recorded, which is exactly what we wanted. Leaving yourself little to no room for error means you have to be very prepared before the day. It’s an exciting way to do things. I tend to not finish things if I have no limit to when things need to be “complete”, because in theory you could just keep going on and on and on, because there is always something else you can do. I think that is pretty common perception. I know for Eugene when he hears the song he dosnt even know if it’s music anymore. When I look at the video, I can’t really remember filming a lot of it, so it’s kind of strange to look at myself. It’s the same for when we perform, I don’t often remember what happened once the set is finished. 

HOW: This piece came together through being lucky enough to collaborate with hard working, knowledgeable and talented people. I don’t know how I create, I just blindly mash my way through it. To be honest I don’t think I’m very good at it on my own. I’m very reliant on other people to make things happen. Collaboration is very important to me, that’s probably a sign that I need to improve a lot in my crafts, which I do and I work hard on that, but also I find that working  with interesting people drives me in the creative process.

WHY: Making and creating comes very natural to me, I’ve always done it, and I guess I’m constantly doing it.  However I’ve never really had the attention span nor the discipline to develop a certain project nor refine my skills until very recently, so in that sense I struggle to define myself as an artist. It’s also why I feel so lucky to be a part of Sofala. I am constantly inspired by talented people, and can use it as a platform to reach out and meet other inspiring people, who become my friends, who introduce me to other awesome, inspiring people – it’s Community baby!

Step right into that community at Sofalarama this Saturday at The Tote. Keep up with all things Sofala over here.